Portfolio

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  SODIREP

  Three years spent with our client SODIREP, who has placed his trust in our team to implement innovative and effective activation strategies. Committed to detailing all the actions we've undertaken with these brands. Let's start with the famous sparkling natural water « PERRIER » : an activation that took place in the modern canal themed Wimbeldon, requiring gondola and pallet head branding to increase visibility with the presence of our beautiful trained promoters, with their tennis player uniform greeting prospects and raising interest in the product. « La FIOLE » a renowned french wine: during this activity we made the branding of the Gondola Head and use the promoters. We worked also with SC JOHNSON for its pesticide brand « BAYGON » : We undertook to carry out the activation in both the modern and traditional canals. - Canal modern: Gondola head branding to increase brand awareness. Our charming promoters reached out to customers and aroused enthusiasm for the product. - Traditional channel: our external promoters interacted directly with customers to attract their attention. Motorized sales agents presented products to stimulate sales and display. « CHICORÉE LEROUX » : we developed a concept that involved reaching out to customers during Ramadan by offering them CHICORÉE LEROUX Kits. Our promoters carried out these actions, as well as the mobile coffee vendors who helped publicize the product, and the branding of the charettes. « GRIS BLANC » : the activation of this quality wine took place in a place known and frequented by the product's target audience, the Jungle Bar. We set up a tasting activity with hostesses serving the wine and a barman making the cocktails. This activity served to improve the brand's positioning in the consumer's mind. « HAUSSMANN »: a type of activation we've mastered without any pretension. Once again, it was a question of branding gondola heads and a tasting animation with female promoters. Baron Philippe de Rothschild, with its prestigious « MOUTON CADET » wine, has decided to get a little closer to its consumers through activations in the modern channel. So it was with a tasting party that we took up the challenge. Wine and cocktail tastings in supermarkets and hypermarkets, with the right human resources to match the theme: hostesses and a barman. Wine and cocktail tastings requiring the presence of hostesses and a barman. The branding of the gondola headers was also part of the activation. Tulip and its range of « Pâtés »: we were asked to carry out the branding of the gondola head and direct communication for prospects with our promoters. « PIERRE GRANDET » : a NO STRESS tasting party with the active involvement of our promoters

• CoinAfrique

  for this campaign our company recruited 650 agents, chosen from a pool of 1600 candidats, to roam the streets of all the districts of Abidjan, approaching, explaining and helping to download the coinfrique app.

  Outcome: thousands of app downloads daily, rich detailed and organized data for an international study.

  
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  YANGO DELI

  Brand launch Yango Deli once again, our client Yandex, entrusted us wit the brand launch of its newest product "Yango Deli", Rollers, trikes, animation, flyer distribution, call to action, you name it we implemented it. outcome: extraordinary successful launch, resulting thousands of app downloads, record breaking in promo code usage and the full satisfaction of the target audience and the brand managers.

• NIVEA

  From the 5th till the 18th of November 2020, Nivea entrusted us with the brand activation of its brands, in the 3 Carrefours shops (Palmeraie, Marcory & Yopougon), sampling, promotion, Tombola, and instant photos for souvenirs. Thank you, Nivea, for your trust, and thank you our beautiful hostesses for your devotion, engagement and discipline.

  
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  ONI

  A complete communication campaign introducing the new biometric resident card for the expatriates, That included full branding for the center, directional signs, advertising concept, and brand activation in malls with promotional items.

• BIC LIGHTERS

  Brand activation L.A.M.P.S (Night), dry sampling, implemented in 3 districts of Abidjan. The "BIC BRIGADE" concept is composed of two important steps.
  
  Step 1: Our supervisors have previously carried out a merchandising action in order to ensure the product referencing (visibility and availability) in the activated POS's. an attractive POP display (Mega lighter), is offered to POS's, after purchasing the product.
  
  Step 2: Distribution and explanations of the advantages of the product nearby the target young-adult present, by our ambassadors who visited nightclubs, bars and open air restaurants during 3 weeks.

  
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  Wet Sampling XXL & AWA

  Sampling activation of SOLIBRA XXL and AWA brands. Hostesses are assigned to welcome the participants and collect their feedback about the XXL energy drink based on well-defined criteria (taste, color, quality/price, etc.) in a friendly and energetic atmosphere. The main objective is to increase brand awareness but also to define an appropriate strategy adapted to its target audience. .

• AGROCI

  AGROCI,entrusted us with a brand activation campaign in May/ June 2020. The 3 main objectives were: 1) increase the visibility of these 3 products; 2) Then reference them, supply and cover the points of sale of the activated district. 3) Proceed to a Sampling in order to encourage the purchase, on the final consumers level. These objectives have been achieved to the great pleasure of the brand managers

  

MISCELLANEOUS

A collection from our portfolio, that involves various services and ranging from, vehicle branding, visual identity, street marketing, P.O.P display, to technological activations and web design.

• VARIOUS

  Brand activation, vehicle branding, visibility campaigns, promotional items production, wheel of fortune, silicone band... you name it. And will definitely find it in this video.